Blue Room

For the premiere of Animal Planet's feature, Meerkat Manor: The Story Begins, we were asked to devise an eye-catching promo that would match the attitude of the new Animal Planet brand. Without the time to build robotic, break-dancing meerkats, we decided to roto and loop their movements to create a stylish, fun spot that would really stand out.

Credits

• Animal Planet
  Marketing Director: Michael Eisenbaum
  Exec Producer: Jamie Dugger

• Blue Room
  Creative Director: Brian Aumueller
  Exec. Producer: Chris Gargani
  Writer/Producer: Lauren Muir
  Art Director / Ld. Animator: Steve Harper
  Animator: Chieh Yen
  Animator: Jorge Peschiera
  Composite Artist: Joon Suck park
  Roto: Anna Hieronymus

• Adobe After Effects